Naruhibis® Hibiscus Concentrate Powder by World-Way Biotechnology delivers triple-action benefits: weight management, women's urinary tract health, and beauty-from-within. Rich in natural anthocyanins and organic acids with ORAC value of 4380 μM Trolox/g. FDA GRAS, USDA Organic certified. Cold-water soluble, ideal for beverages, tablets, and functional foods.